Honest Shit

Client: BIONADE

Project: Brand Campaign 2019/2020
Brief: Revive the Brand with a new Campaign
A few words: This project is very dear to me. It's the first big pitch. And the whole execution of it was just very cool and rewarding. I'm very happy with the authentic simplicity of everything. The Look with its papercut, unperfect and a little rough style. And especially the humor that comes with that blatant honesty. It is still my favourite work so far. Finally a little bit honesty in advertising.

Campaign 2020